SBP Snack

5 Interesting, Funny, and Touching Things that Happened in Sports This Week

Alex Abrams
September 28, 2023

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Good Thursday Morning. The Future Mrs. Sports Business Playbook and I are in the throes of moving (Lord, help me), so bringing you an abridged, “snack-sized” SBP this week.

The next full issue will be coming next Thursday 10/5 when we are a bit more settled. If you’re craving a deeper dive into sports business, you can take a look at past editions here.

Five non-Taylor Swift/Travis Kelce moments from the sports world this week

MLB’s rule changes have had a massive, positive impact on one of the sport’s main deficiencies.

To date during the 2023 season, only nine games of nine innings have eclipsed the three-hour and 30-minute mark.
— MLB Communications (@MLB_PR)
5:03 PM • Sep 25, 2023

This Talladega Nights spoof by a real racing team took me back.

Stewart-Haas Racing has signed sponsorship deals with Old Spice and Wonder Bread for this weekend's race at Talladega.
Ryan Preece and Chase Briscoe will be driving Ricky Bobby and Cal Naughton Jr. themed "Talladega Nights" cars.
Amazing idea 🤣
— Joe Pompliano (@JoePompliano)
8:50 PM • Sep 25, 2023

I will never not tear up watching family members celebrate a player’s debut

Orion Kerkering's dad crying for an entire inning in his son's MLB debut was one of the coolest moments of the season. I don't care what team you root for.
— John DeMarsico (@JohnDeMarsico)
2:03 AM • Sep 25, 2023

Andrew Luck came out of nowhere on Thursday Night Football to bring to life his most famous Twitter personality, and it is absolute gold.

Before Andrew Luck shockingly retired from the NFL, someone launched a parody account for him — @CaptAndrewLuck.
Last night, he made a surprise appearance at TNF postgame in full uniform.
“The war is over.”
— Front Office Sports (@FOS)
12:02 PM • Sep 22, 2023

Fine. To ensure all of the Swifties who read this newsletter do not come after me, here’s one Taylor Swift/Travis Kelce post.

Since Taylor Swift showed up to Sunday's Chiefs-Bears game:
• 400% spike in Travis Kelce jersey sales
• Kelce's podcast ranks #1 overall on Apple
• Kelce adds 383K Instagram followers
• 24.3M viewers watch, #1 game this week
• 63% jump in female viewers age 18-49
• 3x… twitter.com/i/web/status/1…
— Front Office Sports (@FOS)
8:27 PM • Sep 26, 2023

Until next time, sports fans!

-Alex